GRUPO PARAGUAS
Madrid, 2024-2025Led the redefinition and evolution of Grupo Paraguas' visual identity to reflect its luxury positioning, ensuring consistency across all on & offline communication.
Work includes:
Corporate and internal communication tools, UX/UI and SEO optimization for web conversion, on & offline design, VIP loyalty email campaigns, digital marketing and social media strategy, creative proposals to enhance customer experience, and design of branded assets for both operational and corporate use.